National Business Development Manager

The National Business Development Manager is a strategic role that demands a seasoned professional with a proven track record in national account management, particularly in the retail and hospitality sectors. The ideal candidate will possess deep expertise in private-label decision-making processes at the corporate level, established relationships with key national buyers, and an ability to navigate the long-term strategic planning cycles of major clients.

As the primary liaison for high-profile accounts, you will focus on building and expanding partnerships with national retailers and hospitality groups, driving sales growth through customized solutions and exclusive product offerings. 

Essential Duties and Responsibilities

• Expand, cultivate and grow relationships with large-scale buyers, including retail accounts, hospitality groups and restaurant chains. 
• Leverage existing relationships with key decision-makers to secure partnerships and expand private label wine sales. 
• Navigate customer processes to align proposals with specific decision-making structures, RFP requests, and purchasing timelines. 
• Identify opportunities to create innovative, tailored offerings that meet customer goals and market demands.
• Collaborate with internal stakeholders to ensure alignment between customer requirements and production capabilities.
• Lead initiatives to differentiate private label offerings through premium quality, innovation, and market insights.
• Work closely with distributors and customers to ensure seamless execution of private label programs, from pricing and packaging to delivery and product rollouts.
• Partner with marketing and production teams to create compelling pitches and promotional strategies aligned with customer needs.
• Provide consistent updates to internal teams on customer progress, decision timelines, and potential obstacles.
• Track new customer acquisition objectives, account performance metrics, and program success rates to identify opportunities for improvement.
• Use data to refine strategies and deliver actionable insights to leadership and internal teams.

Qualifications and Skills

• Minimum 7-10 years of experience with a focus on private label customers in the wine, beverage, or consumer goods industries.
• Bachelor’s degree in business, marketing, or a related field; an advanced degree and wine industry certifications are a plus.
• A strong sense of urgency and drive 
• Previous experience launching and growing private label sales at a national or large regional account level. 
• Established relationships with major retail and hospitality buyers, including those at national chains, restaurants, and hospitality groups.
• Expertise in customer decision-making processes and private label sales cycle. 
• Ability to present and deliver customized solutions for diverse customer needs.
• Proficiency in CRM tools (e.g., Salesforce) and data analysis for decision-making.
• Exceptional communication, negotiation, and organizational skills