100-year-old branded dairy company in Northern California required a Trade Marketing Manager to support the retail sales operations by providing tools and insights to effectively reach profit and volume goals. The company sought an experienced and results-orientated individual to manage and build out this function within the business.
3P Partners quickly identified and successfully placed a local candidate within a 3 week turnaround. The candidate has a background in the dairy industry with oversight for brands with more than $150MM in regional annual sales and a proven track record leveraging syndicated data to optimize brand distribution, and overall category growth.