Framing The Search Assignment
Position: Director of Sales
Client: Weaver Eggs, a fourth-generation, family-owned and fully integrated egg producer based in Versailles, Ohio.
The Challenge
Weaver Eggs needed a relationship-driven commercial leader who could work on-site in Versailles, strengthen and develop the sales organization, and deepen key retail and foodservice relationships, while preserving the culture of a fourth-generation family business.
The Solution
3P Partners identified Tyler Begley, a Cincinnati-based sales leader whose broad commercial background spans vertically integrated poultry, meat, fresh produce, and branded and private label products for national retail accounts.
Tyler brought the breadth of experience Weaver Eggs needed, combining large company training with an entrepreneurial mindset and an appreciation for family-owned businesses. His experience leading teams, managing complex customer relationships, developing sales strategy, and partnering across Finance, Operations, and Supply Chain made him a strong fit for both the role and Weaver Eggs’ relationship-driven culture.
The 3P Difference
3P Partners worked closely with the Weaver family and leadership team to define the role and its key deliverables, develop the job description, structure a practical case study for the interview process, facilitate personality assessments, and design an offer and incentive structure tied to the value the new leader was expected to deliver.
The Results
Within his first several months, Tyler has earned strong feedback from customers, colleagues, and the Weaver Eggs team, while bringing greater confidence and momentum to the sales organization.
“Everyone he connects with, customers and the broader Weaver team, love him and give him high marks. He’s representing the company well, and the team is feeling empowered.” – Alex Weaver, President of Weaver Eggs